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Steve Jobs: A BiographyAt the first NeXT retreat back in late 1985, he had refused to budge, despite Joanna HoffmanБЂ™s pushback, from his commitment to have the machine finished in early 1987. Now it was clear it would be more than two years later. The event ended on a more upbeat note, literally. Jobs brought onstage a violinist from the San Francisco Symphony who played BachБЂ™s A Minor Violin Concerto in a duet with the NeXT computer onstage. People erupted in jubilant applause. The price and the delayed release were forgotten in the frenzy. When one reporter asked him immediately afterward why the machine was going to be so late, Jobs replied, БЂњItБЂ™s not late. ItБЂ™s five years ahead of its time.БЂ«As would become his standard practice, Jobs offered to provide БЂњexclusiveБЂ«interviews to anointed publications in return for their promising to put the story on the cover. This time he went one БЂњexclusiveБЂ«too far, though it didnБЂ™t really hurt. He agreed to a request from Business WeekБЂ™s Katie Hafner for exclusive access to him before the launch, but he also made a similar deal with Newsweek and then with Fortune ...» |
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