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The Internet Case Study Book

Автор:   Wiedemann J.
твердый переплет
384 страниц
2010 год
Издательство:   Taschen
2 руб
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Описание:Featuring 60 success stories, from clients' briefings to final projects, this book, which follows on from the best selling Guidelines for Online Success title, provides detailed studies divided into five chapters: e-Commerce, Corporate Sites, Campaigns, Social Media, and Promotional Sites. These subjects form the core of what the web can offer to every person or institution, and knowing how these projects were developed can help differentiate your business or online presence from that of your competitors. Strategies examined range from those of giant corporations to small businesses, but all have a common goal: a successful, efficient and cost-effective investment on the web. Each project is laid out in terms of Brief, Challenge, Strategy and Results. From Coca-Cola to Prince of Persia, from Diesel to Domino's Pizza, this book shows how successful businesses of any size can devise an effective online presence, and features the work of strategic innovators such as Ajaz Ahmed, Alex Bogusky, and Jeff Goodby.

Orthomol Immun Junior Сила иммунитета на страже Вашего ребенка Orthomol Immun Junior Сила иммунитета на страже Вашего ребенка

2990 руб
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The 4-Hour Workweek: Escape 9–5, Live Anywhere, and Join the New Rich - Expanded and Updated

It is a mind-expanding and often hysterical case study that uses real numbers to discuss the fine points of everything from dealing with celebrities to marketing, production, legal, and retail. Peter can now finance the media purchases for your product: www.mediafunding.com. Secrets of Power Negotiating: Inside Secrets from a Master Negotiator (256 pages) BY ROGER DAWSON This is the one negotiating book that really opened my eyes and gave me practical tools I could use immediately. I used the audio adaptation. If youБЂ™re hungry for more, William UryБЂ™s Getting Past No and G. Richard ShellБЂ™s Bargaining for Advantage: Negotiation Strategies for Reasonable People are outstanding. These are the only negotiating books youБЂ™ll ever need. Response Magazine (www.responsemagazine.com) This magazine is dedicated to the multibillion-dollar direct response (DR) industry, with a focus on television, radio, and Internet marketing. How-to articles (increasing sales per call, lowering media costs, improving fulfillment, etc.) are interspersed with case studies of successful campaigns (George Foreman Grill, Girls Gone Wild, etc.) ...»

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Подставка для украшений Jardin D’ete "Розовая глазурь".
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Формат: А4 (210х297 мм). Плотность - 200 г/м2. Глянцевая. Односторонняя. Упаковка - 50 листов.
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