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FreakonomicsKunii and Hiroki Tashiro, Time (International Edition), September 30,1996. THE BAGEL MAN: Paul Feldman was looking for a research economist to take an interest in his data, and brought himself to Steven LevittБЂ™s attention. (Several other scholars had passed.) Levitt and then Dubner subsequently visited FeldmanБЂ™s bagel operation near Washington, D.C. Their research led to an article that was substantially similar to the version of the story published here: Stephen J. Dubner and Steven D. Levitt, БЂњWhat the Bagel Man Saw,БЂ« The New York Times Magazine, June 6, 2004. Levitt is also writing an academic paper about FeldmanБЂ™s bagel operation. / 47 The БЂњBeer on the BeachБЂ« study is discussed in Richard H. Thaler, БЂњMental Accounting and Consumer Choice,БЂ« Marketing Science 4 (Summer 1985), pp. 119БЂ“214; also worth reading is Richard H. Thaler, The WinnerБЂ™s Curse: Paradoxes and Anomalies of Economic Life (New York: Free Press, 1992). 2. HOW IS THE KU KLUX KLAN LIKE A GROUP OF REAL-ESTATE AGENTS? UNMASKING THE KU KLUX KLAN: A number of excellent books have been written about the Ku Klux Klan ...» |
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